Confirmation Bias: People
tend to seek out information that confirms their existing beliefs and ignore or
dismiss information that contradicts them.
The Power of Priming:
Subtle cues or stimuli can influence our behaviour and decisions without our
conscious awareness. For example, exposure to words related to elderly people
can unconsciously affect how fast someone walks.
The Halo Effect: People
tend to perceive individuals who possess one positive trait as having many
positive traits. This can lead to biased judgments in various contexts, such as
assuming that physically attractive people are also more intelligent or
trustworthy.
The Bystander Effect: The
presence of others can reduce the likelihood of someone offering help in an
emergency situation. This phenomenon occurs because individuals may assume that
someone else will take responsibility or feel less personal accountability in a
group setting.
Cognitive Dissonance: When
individuals hold conflicting beliefs or attitudes, they experience
psychological discomfort known as cognitive dissonance. To alleviate this
discomfort, people may change their beliefs or rationalize their behaviour.
The Zeigarnik Effect:
People tend to remember uncompleted or interrupted tasks better than completed
ones. This is why unfinished tasks often linger in our minds until we complete
them.
Social Loafing: In group
settings, individuals may exert less effort when working collectively compared
to when working alone. This phenomenon occurs because people may feel their
individual contributions are less essential in a group context.
The Pygmalion Effect: Expectations
about a person's behaviour or performance can influence that person's actual behaviour
or performance. When others have high expectations for someone, they tend to
perform better as a result.
The Placebo Effect:
Believing that a treatment or intervention will be effective can sometimes lead
to actual improvements in symptoms, even if the treatment itself has no
therapeutic value.
Serial Position Effect:
When recalling a list of items, people tend to remember the first and last
items most effectively, while the middle items are often remembered less
accurately. This phenomenon is known as the primacy and recency effect.
Stereotype Threat: The
fear of confirming negative stereotypes about one's social group can impair
performance on tasks relevant to those stereotypes. For example, women may
perform worse on math tests when reminded of gender stereotypes about math
ability.
Implicit Bias: Unconscious
biases or prejudices that affect our understanding, actions, and decisions can
operate without our awareness. These biases can influence behavior despite
conscious efforts to be fair and impartial.
The Peak-End Rule: When
recalling past experiences, people tend to disproportionately remember the most
intense (peak) moments and the final moments of the experience. This can
influence overall evaluations of past events.
The Illusion of Control: People
often overestimate their ability to control events or outcomes, even when the
situation is governed by chance or outside factors beyond their control.
Fundamental Attribution Error:
When explaining others' behaviour, people tend to overemphasize internal factors
(personality, character) and underestimate the influence of external factors
(situational factors, context). However, when explaining their own behaviour,
individuals often do the opposite.
These are just a few examples of
intriguing psychological phenomena that help us understand human behaviour and
cognition. Psychology is a vast and dynamic field with many more fascinating
insights waiting to be explored.
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