Wednesday, 24 April 2013

How To Choose The Right Name For Your Company

By Melissa Powell


Singapore is considered as the perfect place for business formation because of its agreeable tax policies, competent government agencies, multicultural ambience and world-class schools. To most entrepreneurs and foreign investors, setting up a company in the Lion City is simply a pragmatic decision. Truth is, many business analysts from all over the world laud Singapore for fostering a compelling business environment for aspiring entrepreneurs and business professionals.

Do you want to establish a business in Singapore? Do you wish to actualise your dream of becoming a company owner? Before you enjoy the perks of owning a Singaporean company, you must first face the rigorous process of company incorporation and company formation in Singapore. The course of company inception usually begins with the conceptualization of a company name. Are you a certified newbie when it comes to naming companies and enterprises? Well, worry no more. Here are two effective techniques that can help you formulate a compelling name for your new company or enterprise:

Choose a business name that is memorable. Think of a company name that's easy to spell and pronounce. The last thing you want to happen is to confuse potential clients with a bizarre business name that's too complex to be remembered. A good business name permits easy recall. Let your brand stick to your target market's memory by going for a simple, classy business name.

Be creative and original. Avoid imitating or copying. Copying previously used names will not only lead to legal sanctions, it may also reduce the level of interest you may get from your target market. To lure the interest of potential customers, you must have a distinct name that holds an edge over your competitors.

If you wish to go through the process of company formation with confidence, make sure you work with reputable business registration experts today!




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